Digital Transformation Today: Humanizing Technology
The most recent examples can be found in Digital Workplaces or Organizational Digital Twins, which allow companies to regain digital control, offering secure environments where they can manage, monitor, simulate, and constantly innovate.
Talking about digitalization means talking about people.
Over the past 10 years, we have constantly heard about the importance of business digitalization. Digital technologies have grown exponentially. We are now at a point where companies manage hundreds of applications and digital systems to operate daily. This creates systemic chaos within organizations, leading to a loss of efficiency and operational control.
When the concept of digital transformation first emerged, there was no roadmap to follow. As a result, the purpose and logic behind digitizing business processes did not always have a clear strategic foundation. Today, companies not only need to accept the continuous evolution and change brought by digital models but also must manage, integrate, and bring order to all their technologies and processes. At the same time, the challenge of innovation and differentiation is constant, making the feeling of “riding two horses at full speed” a daily reality.
Next-generation digital transformation solutions provide a transversal vision and a methodology that eliminates programming languages and relies on no-code semantic models. This approach creates a new dimension of speed, flexibility, and security, generating an open and collaborative innovation system where people play a key role.
The most recent examples can be found in Digital Workplaces or Organizational Digital Twins, which allow companies to regain digital control, offering secure environments where they can manage, monitor, simulate, and constantly innovate.
Regaining control of the company leads to increased business efficiency and productivity, allowing technology to truly serve people—the users. The Digital Twin enables the automation of routine and management tasks, freeing people from unproductive, repetitive work and giving them time to focus on what we truly excel at: generating knowledge. Its scope ranges from integrating geographically dispersed environments—such as global logistics management in consumer retail—to functional units like purchasing management or financial product management. The technological infrastructure in these scenarios is consolidated into a single point of control and access, facilitating control, security, and operational agility. The Digital Workplace provides collaborative environments that centralize services, processes, content, and resources in a single control point accessible from any device.
Human beings have an extraordinary capacity to create and innovate, which makes us unique. The importance of digitalizing companies lies precisely in this: allowing people to focus on creativity and deliver greater value and service to customers.
This article was published in MujerEmprendedora magazine on February 3, 2020. You can access the publication through this link.