Optimizing Hotel Management through Artificial Intelligence and Digital Twins
https://www.youtube.com/watch?v=7_Nzd8XiWDI Optimizing Hotel Management through Artificial Intelligence and Digital Twins Tourism, which represents more than 10% of Spain’s GDP, faces an urgent challenge: adapting to new traveler expectations while optimizing internal operations. With over 80 million visitors each year, hotels are striving to stand out through technological innovation. This is where the Instituto Tecnológico Hotelero […]
UGROUND obtains R&D Certification for the 7th time, reaffirming its strong commitment to society.

UGROUND obtains R&D Certification for the 7th time, reaffirming its strong commitment to society. UGROUND is a leading R&D company driving social and business transformation toward the digital world. It provides companies and institutions with technologies and methodologies that enable them to compete successfully in the global digital economy. The company allocates 30% of its […]
Alfonso Díez, CEO of UGROUND: “We must industrialize technological change; it should not be based on craftsmanship or chance.”

Alfonso Díez, CEO of UGROUND: “We must industrialize technological change; it should not be based on craftsmanship or chance.” The proper management of relationships between companies makes the presence of actors such as Atlas Tecnológico increasingly necessary—organizations that act as connectors between clients and suppliers to foster collaboration. This is the focus of the conversation […]
Semantic Digital Twins for Organizational Development

Semantic Digital Twins for Organizational Development Alfonso Díez, CEO UGROUND, and Juan de Lara, Professor at the Autonomous University of Madrid, researcher in software engineering, discuss the digital transformation of the company through the Organizational Digital Twins (DTO). Applied to organizational models, the DTO is a new tool to address, technically and functionally, business digitalization projects […]
The Ministry of Universities and UNED present the Chair of Sustainable Territories in Ponferrada

The Ministry of Universities and UNED present the Chair of Sustainable Territories in Ponferrada As members of the Chair of Sustainable Territories in Ponferrada, we attended the presentation of the Center for Innovation and Entrepreneurship in the Territory (CIET) on Monday, June 19, by the Minister of Universities, Manuel Castells, the Rector of UNED, Ricardo […]
Organizations are the life of the future.

Organizations are the life of the future A little over a year ago, COVID transformed the world as we knew it. As a society, we have had to change the way we interact and work—but we have also changed our values. Studies and experts affirm that the accelerated digitalization brought on by the pandemic has […]
GESEIN and UGROUND sign an agreement for the development of projects based on the ROSE platform

GESEIN and UGROUND sign an agreement for the development of projects based on the ROSE platform This press release was published on March 3, 2021, in various media outlets. To read the publication in Diario ABC, click here. GESEIN, a Spanish company specialized in providing IT services and consulting, has signed a strategic collaboration agreement […]
The Digital Future of Rural Areas

The Digital Future of Rural Areas by Alfonso Díez Rubio, CEO UGROUND, and Alfredo Peña Castaño, UGROUND This article was published in Economía Industrial magazine, Issue 417 (Q3 2020) – Digital Entrepreneurship by the Ministry of Industry, Trade, and Tourism. To read the full article, click here. To the old elm, split by lightningAnd half […]
UGROUND obtiene las certificaciones ISO 9001 e ISO 27701

UGROUND obtains ISO 9001 and ISO 27701 certifications It has received the ISO 9001:2015 certificate for its Quality Management System and the ISO/IEC 27701 certificate for its Privacy Information Management. You can read the press release published in El País Negocios by clicking here. UGROUND, a leading company in social and business transformation toward the […]
ISO standards, a tool against Covid-19

ISO standards, a tool against Covid-19 In recent months, as a result of Covid-19, companies have had to undergo a process of reinvention, adaptation, and restructuring in their organization and working methods, always with the goal of ensuring that the quality of customer service is not disrupted in any way. Change management can be a […]